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Voluntary benefits 101

A starter guide for busy employers who want practical information about voluntary benefits without the jargon.

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Voluntary benefits in a nutshell

Voluntary benefits help pay for out-of-pocket expenses that major medical and other insurance don't cover. Also called supplemental benefits, voluntary benefits are used to meet a diverse range of needs. Examples include paying for out-of-pocket medical expenses, household bills and travel expenses, as well as replacing missed wages. Many employees like that benefits such as disability, accident and hospital are paid directly to them, so they can use them where they are needed.

The beauty of voluntary benefits is they can be customized for the specific needs of a business and their employees, catering to certain vocations, stages of life, location and lifestyles.

Payment options for voluntary benefits include:

  • 100% employee-paid
  • Partially funded by both employee and employer

Popular benefits at a glance

The sheer versatility of our voluntary benefits can help you retain skilled workers and help your business grow.
  • crutches icon
    Accident
  • heart monitor icon
    Critical illness
  • ribbon icon
    Cancer
  • tooth brush icon
    Dental
  • wheel chair icon
    Disability
  • leaf icon
    Life
  • bed icon
    Hospital indemnity
  • glasses icon
    Vision

How businesses and employees benefit

Adding voluntary benefits to your compensation package supports your business and employees.
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Advantages to the business

  • Enrich benefits package without adding to your bottom line
  • Help control rising health insurance premiums
  • Attract and retain skilled talent

Advantages to employees

  • Valuable coverage at affordable rates
  • Flexible benefit options to fit workers' needs
  • Fill in gaps in major medical coverage
  • Confidence the benefits have been vetted

Busting the myths — Why small businesses don't offer voluntary benefits

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Myth 1: Affordability

Voluntary benefits can be partially funded or even fully funded by the employee. This means businesses have complete control of how much they spend and what options they choose to add.

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Myth 2: Not enough employees to qualify

Depending on the benefits carrier and type of coverage, most businesses with fewer than 10 employees can qualify for many types of voluntary benefits. And some carriers don't have any minimum staffing requirements at all.

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Myth 3: Administering a voluntary benefits plan is costly and time-consuming 

Many voluntary benefits can be paid with pre-tax income which can save employers and their workers money. Additionally, some carriers can provide technology, tools and educational services that can simplify benefits administration, so small business owners have more time to focus on running their business.

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Myth 4: Employees don't value them

While most employers believe employees value take-home pay over benefits, employees actually value non-medical insurance benefits and voluntary benefits more than employers realize.

Frequently asked questions

Got a question about voluntary benefits? Here are some FAQs from businesses and HR professionals.

Who can get voluntary benefits?

Employees, spouses and eligible dependent children and business owners are eligible. Part-time workers can also get coverage if they meet their employer's eligibility requirements such as minimum hours worked.
Most carriers start with three eligible employees. But the minimum can vary depending on the carrier and specific benefit.
Several types of voluntary benefits offer guaranteed coverage — meaning workers can get coverage without answering medical questions. Some voluntary benefits may require health questions or have a pre-existing condition clause.

Administration and costs

If you work with the right carrier, it will be quick and easy. Look for carriers that offer free online benefit admin tools to manage your employees' benefits and pay your invoices electronically.
Employees can typically change their coverage throughout the year when they experience a qualifying life event, such as marriage, divorce, death, as well as the birth or adoption of a child. Otherwise, employees can only make changes during annual enrollment.
The versatility of voluntary benefits is designed to be affordable for a wide range of incomes. The cost of each coverage will vary depending on options and demographics.

Health care and voluntary benefits

Yes. But if your workers have insurance through a third party (for example, spouse's company, ACA exchange, Medicare) or they don't have it at all, they should understand that voluntary benefits aren't a replacement for major medical coverage.
If the voluntary benefits are paid with pre-tax income, the plan will need to be modified. If they are paid with post-tax dollars the plan won't need to be modified.
While many carriers are covering COVID-19 in their existing coverage, you should check each type of insurance to make sure. Disability and hospital indemnity are good candidates for coverage.

Filing a claim, getting paid

Select a carrier with a reputation for quick turnaround and easy electronic filing tools. This includes filing claims online or through a mobile app, access to customer service support and the ability to pay claims by direct deposit.
Claims for voluntary benefits aren't coordinated with health insurance plans or other third-party insurance companies at all. This means any voluntary benefit paid to the employee is based only on the claim filed.

Voluntary benefits 101

Strengthen your business with our quick start guide on voluntary benefits and build a well-rounded benefits package that helps attract and retain skilled workers.